FRAI Global

For Freight Forwarders

FRAI for freight forwarders: automate the work around your systems

Freight forwarders run on quotes, email and documents. FRAI is the operating system for freight operations that automates that work around your existing systems: one shipment, one live reference, with no rip and replace.

45 → 2 min
Quote turnaround
50%
Faster responses
One
Live reference
DashboardOperationsForwarder console
OT

Ops console

3 actions ready
Quote queue· today
Q-4821FXT → RTMReady to send
Q-4819Hamburg → FelixstowePricing
Q-4815Abnormal loadAwaiting docs
Live reference· SH-8821
Email threads4 attached
Documents6 extracted
Quotes sent2 today
Margin avg.17.2%
Quick answer

FRAI helps freight forwarders by automating the quoting, email and document work that fills the day, around the systems they already run. It creates one live reference per shipment and connects to your TMS, such as CargoWise, rather than replacing it, so teams quote faster, respond faster and stop re-keying, with no rip and replace.

The problem

What slows freight forwarders down?

Forwarders coordinate customers, carriers and suppliers largely through email, spreadsheets and a TMS that was never meant to do it all. The result is re-keying, slow quotes and detail scattered across inboxes.

Inbox-driven operations

Bookings, quotes and updates arrive as email, so the inbox becomes the de facto operating system.

Slow quoting loses deals

Manual pricing means slow turnaround, and customers move on while rates shift underneath you.

Disconnected systems

TMS, rate sheets, documents and email do not talk to each other, so the same data is entered again and again.

How FRAI fixes it

How FRAI helps forwarders

FRAI creates one live operational reference for each freight movement and uses it to automate quote automation, email to ops automation and documents across your existing systems, so your team works from a single source of truth.

  • Automate quoting from inbound requests with quote automation.
  • Turn inbox traffic into structured actions with email to ops automation.
  • Extract and generate paperwork with document automation tied to the shipment.
  • Keep compliance and documents aligned as movements change.
DashboardQuotesNew Quote
OT

Quote #Q-4821

Quote sent
Inbound request· New

RFQ: 2×40ft Felixstowe → Rotterdam

from ops@northwind.com

Hi, please quote 2×40ft HC, gross 24t, ready 14 Jun, delivery to RTM port. Need rates asap.

FRAI is reading this email…

Structured quote· auto-built
FelixstoweRotterdam
Container2 × 40ft HC
Weight24,000 kg
Maersk£1,240Best
Hapag-Lloyd£1,310
MSC£1,355
Margin18% · £224

Workflow before and after

What changes day to day

Before FRAI

  • Quotes priced manually, 30–45 minutes each
  • Inbox is the operating system; detail scattered across mailboxes
  • Same data re-keyed across TMS, rate sheets and documents
  • No single reference for a shipment across the team

With FRAI

  • Quotes drafted automatically against fresher rates
  • Email turned into structured operational actions
  • Documents extracted and generated from the live reference
  • One shipment, one live reference across the operation

Case study proof

Global forwarder cut quote turnaround to 2 minutes

A global freight forwarder automated quoting and email-to-ops with FRAI, pricing work faster and protecting margin with fresher rates.

  • 45 min → 2 min quote turnaround
  • 93% faster quote process
  • Margin protection from fresher rates
Read the case study

FAQ

Frequently asked questions

Common questions about for freight forwarders with FRAI.

How does FRAI help freight forwarders specifically?

FRAI automates the quoting, email and document work that fills a forwarder’s day. It creates one live reference per shipment and works with your existing TMS and systems, so there is no rip and replace.

Does FRAI replace our forwarding TMS?

No. FRAI is the operating system for freight operations that automates the work around your existing systems. It connects to your TMS rather than replacing it.

What results can forwarders expect?

Forwarders using FRAI have cut quote turnaround from around 45 minutes to 2 minutes and responded to customers and suppliers faster, while reducing re-keying errors.

See how FRAI fits into your freight operation

Book a personalised demo and explore how FRAI can automate your workflows across your existing systems, with no rip and replace.